MARKET MONITOR A graphic guide to the off-trade

07 September, 2007

Some professions with the highest and lowest rates of alcohol-related deaths

Retailers have some of the lowest rates of alcohol-related deaths in the UK, while bar staff and publicans are the most likely to die directly as a result of alcohol consumption, according to the Office of National Statistics. Nearly 23,000 20†to 64-year-olds died as a direct result of alcohol consumption in England and Wales in 2001-2005, with more than twice as many deaths among men as among women. Overall, men in sales and customer service occupations had a proportional mortality rate of 98, just below the average mortality rate of 100, while women in the sector had a lower rate of 80. The ONS said the highest levels of alcohol-related deaths are found in the drinks industry, but listed mainly on-trade workers as the highest-risk occupations. It said the trade needs to do more to prevent and tackle alcohol misuse and should play a greater role in spreading messages encouraging responsible drinking.

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Hofmeister may need more than the bear essentials to succeed

So, George The Bear is back. Itís hard for some of us oldies to fathom, but there are those under, say, 40 who canít actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

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Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know