18 to 34-year-old men

07 September, 2007

18 per cent of light spirits

13 per cent of dark spirits

Top five brands

1 Smirnoff

2 Jack Daniel's

3 Jamesons

4 Bacardi

5 Baileys

18 to 34-year-old women

24 per cent of light spirits

3 per cent of dark spirits

Top five brands

1 Smirnoff

2 Baileys

3 Bacardi

4 Malibu

5 Gordon's




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Looking back to look forward

Wine is a liquid time capsule. Drinking older vintages not only recalls the weather conditions and winemaking styles of the past, it encourages us to reflect upon our own histories. Such reminiscence often inclines towards romanticised nostalgia. Especially after the second bottle. But looking back is a great way of learning about the future.

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