Jorgen Buhl Rasmussen to take over from Nils Andersen, as chief executive.
Anderson will join
transport, oil and shipping company AP Moller-Maersk as group chief executive on Oct 1. Carlsberg's chief financial officer J°rn Jensen has been named deputy chief executive.
Rasmussen's appointment has fuelled rumours that Carlsberg will merge with Scottish & Newcastle, but he would not comment on the mooted tie-up.
Carlsberg chairman Povl Krogsgaard-Larsen said: "Rasmussen has extensive international experience in the fast-moving consumer goods business. Through his responsibility for Carlsberg's business in eastern Europe
he has contributed significantly to Carlsberg's positive development."