Beer in brief

07 September, 2007

Magners is launching a 6x75cl bottle pack later this month and broadening distribution of its 6x33cl bottle pack. The Irish cidermaker has not yet decided on a price for the new 6x75cl pack, which is designed to cater for higher-volume purchases in the run-up to Christmas.

Fuller's is sampling its blonde beer Discovery in the hope of an Indian summer - or as a good beer to go with a curry if the summer doesn't arrive. The brand has recently increased its distribution in Waitrose.

Heineken has launched a drink combining cider, barley, malt and fruit flavours targeted at women in the Netherlands. Charli is a 5†per cent abv brew which is being sold bottled and on tap in Dutch bars, but the brewer is not planning to release it in the UK.

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Reaching the 50th instalment of Hemmingís Way is hardly the biggest milestone, but I donít need much of an excuse to pour myself a glass of champagne before getting dressed. Itís a better reason than I had for all 49 other instalments, anyway. Not that that stopped me.

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Is blended Scotch overshadowed by single malt in retailers?

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