25 October, 2016, 10:00 - 28 October, 2016, 17:00
Wines of Argentina Consumer & Trade activity
Location: London tbc
Contact: Andrew Maidment
Argentina's main trade and consumer activity of the year.
27 October, 2016, 8:00 - 17:00
Next steps for alcohol policy: partnerships, public health and local action
Location: Central London
Contact: Michael Ryan
Attendees at this seminar will consider next steps for alcohol policy, marketing and licensing.

Planned sessions look at the future of preventative action against alcohol misuse - including next steps for partnerships across specialities and involving mental health trusts, community teams, housing, social care and primary care providers.

Delegates at this conference will consider the Chief Medical Officerís new guidelines for alcohol consumption - which identifies an increased risk of cancer linked to consumption - currently out for consultation.

They will also draw on findings from the 2016 update of Public Health Englandís report for the Government on the public health impacts of alcohol, and how to build on promising trends it identified.

Further sessions will also include discussion on the role of partnerships between the public sector and businesses, including the future of local alcohol action areas in which local agencies, including licensing authorities, health bodies and the police address problems being caused by alcohol in their area.

We are delighted to include at this seminar a keynote address from Henry Ashworth, Chief Executive, Portman Group and Malcolm Phillips, Regulatory Policy Manager, Advertising Standards Authority.

Dr Dan Bunstone, Chair, Warrington Clinical Commissioning Group; Shanaaz Carroll, Chief Executive, Association of Town and City Management; Brigid Simmonds, Chief Executive, British Beer and Pub Association and James Morris, Director, The Alcohol Academy have also agreed to speak.

Lord Bilimoria, Chairman, Cobra Beer Partnership and Fiona Bruce MP, Chair, All-Party Parliamentary Group on Alcohol Harm have kindly agreed to chair sessions as this seminar.
28 October, 2016, 12:00 - 29 October, 2016, 20:00
The Epicurean
Location: The Truman Brewery, Brick Lane, London, E1
Contact: Bob Davidson, Brintex

The Epicurean is a new event concept for the UK, based on delivering a revolutionary tasting and buying experience to fine food and artisanal and hard-to-find alcoholic drink consumers. It will showcase up to 150 high-quality, limited production items that cannot be bought in UK supermarkets or generic high street outlets, within four categories: fine wine; craft beer & cider, artisanal spirits and fine food. Sampling will be free for visitors, and exhibitors will be able to sell long drinks and bottles (and food) from the stand. Visitors can also purchase mixed cases for home delivery.

There will be four sessions running over the two days, which will include one trade/media session for London on-trade, independent merchants and deliís as well as trade and national press. The remaining three sessions Ė with tickets from £25 Ė will be for consumers.
31 October, 2016, 11:00
Cyprus Wine Tasting & Masterclass
Location: Vintners' Hall, Upper Thames Street, London
Contact: Costas Dafos, Cyprus High Commission Trade Centre
This event will give the opportunity to trade, media and wine lovers to explore the islandís 6000-year winemaking history and taste genuinely exciting wines, which will prove once again that Cyprus deserves an important place on the international wine map.

Cyprusí historical links with Vintnersí Hall date back to 1363, when King Peter I of Cyprus, together with four other kings, was entertained at a banquet reception at the Hall, widely known as the Feast of the Five Kings. For the toast, according to the tradition, the five kings used Commandaria, the traditional wine of Cyprus.

At this TRADE ONLY event, many internationally awarded wines will be presented, produced by the distinctive local grapes. Caroline Gilby MW, an expert on Cyprus wines, will hold a Masterclass, as part of the event, which will take place at Vintnersí Hall at 1.00 pm.
01 November, 2016, 11:00 - 17:00
New Zealand New Release Tasting
Location: Penthouse, New Zealand House, 80 Haymarket
Contact: Victoria Kennedy, New Zealand Winegrowers
This will be the comprehensive UK showing of New Zealandís 2016 vintage wines, together with newly released wines from past vintages. A great opportunity to get an overview of the styles currently available in the UK and those wineries seeking distribution.

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Hofmeister may need more than the bear essentials to succeed

So, George The Bear is back. Itís hard for some of us oldies to fathom, but there are those under, say, 40 who canít actually remember Hofmeister and feel the cultural jolt supplied by the return of both the bear and the beer whose marketing campaigns it used to front.

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